Figs from Fraga and football join forces to promote local values

The mayor of the city, Ignacio Gramún, has met with UD Fraga and Peña Fragatina to promote 'Higos de Fraga' through both clubs

The mayor of Fraga, Ignacio Gramún, and the presidents of UD Fraga and the football section of Peña Fragatina, Josemi Martínez and Miguel Escándil, held a meeting this Thursday to promote the 'Higos de Fraga' brand, which was revived this summer. Through this agreement, the three senior teams of both clubs—UD Fraga, Fraga B, and Peña Fragatina—will display the food brand's logo on their kits.

The mayor of Fraga, Ignacio Gramún, explained that “'Fraga Figs' once enjoyed great prestige, and now we must restore that reputation.” Therefore, this initiative “is one of the first steps in making the brand known throughout Aragon, and our footballers are the best ambassadors for Fraga in Aragon, as they carry the name of our city across Aragonese football fields every weekend.”

On the other hand, “this proposal, which has been very well received by both team presidents, is also a way of building community, showing cohesion among the clubs in our city and feeling proud of what is ours.”

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